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mai
20
2016
LinkedIn: Networking e vitrine profissional

O LinkedIn é uma rede social que visa facilitar o networking entre profissionais. Com mais de 25 milhões de usuários no Brasil, a ferramenta é uma ótima vitrine para empresas e a oportunidade de profissionais trabalharem seu Marketing pessoal. Mas o que publicar dentro dessa rede? Confira o post de hoje e descubra como potencializar o seu perfil no LinkedIn.

Uma plataforma de publicação de textos de autoria própria foi lançada recentemente dentro da rede. Essa funcionalidade promete auxiliar os usuários a construir melhor a sua marca profissional dentro do LinkedIn. Agora, todos os perfis podem tecer análises e comentários sobre o mercado de trabalho e seu nicho de atuação.
No Brasil, a média de publicações semanais atinge a marca de 10 mil artigos. Os principais temas abordados falam sobre as mudanças do mercado, discussões sobre diversas áreas de atuação e como alcançar o sucesso na profissão. Essa ferramenta é ótima para você expor conhecimentos sobre sua área de atuação, mostrar a sua trajetória no mercado de trabalho, expor ideias e provocar debates que gerem novos pontos de vista. Então, vale sempre à pena atualizar seu perfil e participar mais ativamente da rede, com conteúdos interessantes e que enriquecem o seu currículo.
Para alcançar mais leitores no LinkedIn e tornar seu texto mais atrativo, algumas dicas são valiosas, como saber que tipo de público você quer atingir, criar títulos que instiguem a leitura e incluir uma foto ilustrativa. Outra dica importante é manter uma linguagem simples, clara e objetiva. E não esqueça de fazer revisões no seu texto. Afinal, você não vai querer que ele seja publicado com erros ortográficos e gramaticais!
Agora, pesquise algumas referências da sua área, elabore um ótimo texto e se prepare para conquistar novos olhares no mercado de trabalho.
Gostou do post de hoje? Não deixe de conferir outras publicações em nosso blog. Para saber mais novidades sobre o  mundo da contabilidade, auditoria e treinamentos acompanhe nosso Site e Facebook.

Com informações de Exame.
Imagens: Agenciast e Universia.
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